Klara Pelhe

I'm an SEO/GEO hybrid specialist and AI tools builder. I combine both disciplines to help brands improve their visibility in search and AI answers.

SEO has been my passion for ten years. I've always been curious about how people search and how they find what they need. That curiosity now draws me towards AI. As people bring their questions to AI tools, I want to understand how discovery changes with them.

My focus follows the people doing the searching. That is what connects my SEO background with my growing work in AI visibility.

I CONNECT SEO AND GEO

I help brands make sense of visibility across search engines and AI answers. My work brings together content, technical SEO, and GEO.

I BUILD AI TOOLS

I like turning an idea into something people can try. Here are the tools I've built so far:

• AI Visibility Checker — Explore AI prompt responses and website content signals, with a diagnostic report sent to your inbox.
• Free SEO Checker — Check a page's basic SEO signals, including headings, metadata, and image alt text. Get the report by email.
• Schema Generator — Create structured data from information on your page, then review, edit, and copy the JSON-LD.
• Visual Content Studio — Create visuals, carousels, and infographics for social media.

There are plenty more tools to come. I'm excited to keep building and share what comes next!

I KEEP EXPERIMENTING WITH AI

I experiment with Codex, Claude Code, and GitHub to build, test, and learn. There is always another question to explore.

I AM EXLORING AND TEACHING MACHINE LEARNING

I'm learning ML basics because I want to understand the mechanisms behind the AI tools I use. I'm curious about how models learn patterns from data, how training shapes their behavior, and why they sometimes get things wrong.

I want that knowledge to help me ask better questions, design more useful tests, and understand the limits of my tools.

I work across SEO, GEO, content strategy, and AI tools. My experience includes technical audits, research, content planning, and client delivery.

I combine that background with ongoing learning in machine learning basics and practical experiments with AI coding tools.

2022–2026 | SENIOR SEO SPECIALIST | WEBIFY, NEW YORK

I led SEO and content strategy across multiple client accounts. My work combined technical SEO, content production, and AI-assisted workflows.

• I developed SEO strategies and content plans using topic research, keyword research, competitive analysis, and internal linking.
• I used large language models and AI automation in research, content production, and reporting.
• I created content briefs and optimization instructions for writers and clients.
• I managed content in WordPress, Webflow, Wix, and custom websites.
• I handled client communication, SEO audits, Google Search Console reviews, redirects, reporting, and delivery.

Client accounts included Grammarly, 365Scores, University of the People, and Klarna through my work at Webify.

2021–2022 | SEO SPECIALIST | VORTEX ALPHA

I worked on on-page SEO, off-page SEO, and content while supporting new business activity.

• I implemented on-page and off-page SEO improvements.
• I researched keywords and backlink opportunities.
• I optimized existing and new landing pages around search intent.
• I wrote SEO articles, planned content, and briefed copywriters.

2019–2021 | BUSINESS DEVELOPMENT SPECIALIST | SIFT / INFRAGUARD

I worked on lead generation and outreach across business and consumer markets.

• I researched and qualified relevant leads.
• I developed outreach campaigns and email sequences.
• I wrote acquisition email content.

2017–2019 | DIGITAL MARKETING AND SEO MANAGER | GOVIRAL

I supported digital strategy across paid advertising, organic search, and content.

• I helped plan and develop digital marketing strategy.